Meizu at ChinaJoy 2021

The China Digital Entertainment Expo and Conference (ChinaJoy for short) is the most influential event in the global digital entertainment industry and is held annually in late July in Shanghai. This year’s 19th edition of ChinaJoy 2021 was held from July 30 to August 2, along with the 6th Global Smart Entertainment Hardware Expo (eSmart 2021).

In line with the rhythm of previous years, all the major mobile phone manufacturers gathered at ChinaJoy to show off their most distinctive creative content on the spot. Their stands were located in the separate Qualcomm Snapdragon Hall.

Meizu Technology is also participating in this exhibition, under the motto “Meizu’s Environmental Aspirations in 2021”, bringing to the stage its own concepts of nature conservation. Three major events kicked off in the blue-and-white ocean of inflatable Chinese white dolphins and blue balloons – the first offline exhibition of Meizu 18 Chinese White Dolphin Rare Edition, the Meizu × Masters Challenge mini race car offline show and the mCycle 2.0 charger recycling campaign.

The latest flagship mobile phones from the Meizu 18 series were exposed at the company’s stand. Also on display was the Meizu Smart Watch, which is equipped with the Snapdragon Wear 4100 processor. For the first time, the limited edition of Meizu 18 Chinese White Dolphin with white bezels was shown offline. The limited edition of last year’s flagship series – Meizu 17 Pro Hsiao Fang Pottery Art was also shown at the company’s stand.

In addition, the new custom-painted version of the mini car for the Meizu and Masters Challenge could be seen, which is very cool. Recall that at the end of April the company announced its cooperation with MINI JCW Racing.

Meizu’s biggest focus on environmental protection was during the mCycle 2.0 campaign. Consumers could bring two used chargers, regardless of type and model, and receive the new Meizu 45W charging head for free on site. Surprise games were also held.